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Welcome to GIS-Pro 2026 in Milwaukee! The Geospatial Professional Network is thrilled to partner with the Wisconsin Land Information Association for this event. This is where you will find the comprehensive program agenda, speaker profiles, and sponsor directory. Registration and additional conference information are located here.

We’re excited to debut a brand-new session experience at GIS-Pro: GeoSID Talks.
Tuesday October 13, 2026 2:00pm - 3:30pm CDT
Getting GIS adopted isn’t just about building great maps - it’s about navigating people, culture, and communication. This GeoSID session brings together three complementary perspectives on what it really takes to make GIS stick within an organization.

First, learn practical, field-tested strategies for gaining organizational buy-in, breaking through resistance, and demonstrating the real value of GIS in everyday workflows. Next, dive into the often-overlooked world of organizational dynamics: understanding the motivations, relationships, and politics that shape how (and whether) GIS initiatives succeed. Finally, discover how to translate your technical work into compelling, human-centered stories that resonate with non-technical audiences and decision-makers.

Together, these talks highlight a critical truth: successful GIS implementation requires more than technical expertise - it demands empathy, strategy, and strong communication.

Keywords: GIS Management, Organizational Change, Buy-In

How to get your organization to buy into GIS: tips and tricks
Ethan McGhee, Systems Application Specialist GIS, City of San Luis Obispo, San Luis Obispo, CA - USA

GIS vs. the Organization
Carmi Neiger, Ph.D., M.Arch., Lecturer, DePaul University, Glenview, IL – USA

​Maps Don't Speak for Themselves: Storytelling for GIS Professionals
Holly Kluever, COO, dymaptic, Norwalk, IA - USA
Speakers
avatar for Ethan McGhee

Ethan McGhee

Systems Application Specialist GIS, City of San Luis Obispo
Ethan McGhee is a geospatial professional serving as a Systems Application Specialist II for the City of San Luis Obispo, focusing on GIS applications for local government. He holds a B.S. in Environmental Management and Protection from Cal Poly (2021) and is pursuing a M.S. in Spatial... Read More →
avatar for ​Carmi Neiger, Ph.D., M.Arch.

​Carmi Neiger, Ph.D., M.Arch.

Adjunct Professor, DePaul University

avatar for Holly Kluever

Holly Kluever

COO, dymaptic
Holly is the COO of dymaptic, an Esri Gold Partner specializing in GIS consulting, custom application development, and AI-powered geospatial solutions. She is not a trained GIS professional, but she can appreciate a well designed map and knows just enough about visualizing location... Read More →

Tuesday October 13, 2026 2:00pm - 3:30pm CDT
Mitchell, 4th Floor

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